Каннские львы 2015. Short List. LIFEPROOF CARPET
uzhd11109
Title – LIFEPROOF CARPET
advertiser/client – THE HOME DEPOT
Agencies – 22SQUARED
product/service – Private Screens & Events
Using food as paint and a brand new line of stain-resistant carpeting as canvas, we commissioned an artist to create a work of art. After three days of painting, the pristine, white carpet was transformed into an ornate Persian rug. Then, with one cleaning, it was all removed, proving this new carpet could resist anything life throws at it.
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